|Designer, Hupfeld Hoerder pictured above with one of his models|
Hupfeld Hoerder's designs are known for its signature hand prints of island motiffs and creatively merging authentic designs with contemporary. He incorporates traditional with western fabrics to make his designs hold a strong sense of the Pacific and promotes the pasifika culture and traditions.
Hupfeld started designing whilst still completing his undergraduate studies at the University of the South Pacific almost 20 years ago. Initially he started designing and making beach bags which eventually led to shift dresses and summer dresses. Over the years and through experience he moved from casual resort wear to evening wear then found a niche market in the Bridal industry in Fiji and Haute Couture. Now he is focusing on taking another step to establish his brand overseas and to find other markets to sell his beautiful works of art.
Having shown at NYFW in 2009 and continuously showcasing successful collections at the World Fashion Week (WFW) in the Bahamas season after season, he is definitely a name to be on the look out for. See the other installments in my Pasifika Fashion Series ( 4th: here 3rd: here 2nd: here 1st: here).
Check out some of my favorite pieces from his past collections that are on trend for Spring & Summer's bright and bold color palette: